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Love
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There exists, between people in love, a kind of capital held by each. This is not just a stock of affects or pleasure, but also the possibility of playing double or quits with the share you hold in the other's heart.
-Jean Baudrillard
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Media
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The futility of everything that comes to us from the media is the inescapable consequence of the absolute inability of that particular stage to remain silent. Music, commercial breaks, news flashes, adverts, news broadcasts, movies, presenters -- there is no alternative but to fill the screen; otherwise there would be an irremediable void. That's why the slightest technical hitch, the slightest slip on the part of the presenter becomes so exciting, for it reveals the depth of the emptiness squinting out at us through this little window.
-Jean Baudrillard
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Men & Women
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Every woman is like a time-zone. She is a nocturnal fragment of your journey. She brings you unflaggingly closer to the next night.
-Jean Baudrillard
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Mistakes
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Mistakes, scandals, and failures no longer signal catastrophe. The crucial thing is that they be made credible, and that the public be made aware of the efforts being expended in that direction. The ''marketing'' immunity of governments is similar to that of the major brands of washing powder.
-Jean Baudrillard
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Modern, Modernism
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We are becoming like cats, slyly parasitic, enjoying an indifferent domesticity. Nice and snug in the social, our historic passions have withdrawn into the glow of an artificial coziness, and our half-closed eyes now seek little other than the peaceful parade of television pictures.
-Jean Baudrillard
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You are born modern, you do not become so.
-Jean Baudrillard
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Order
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The order of the world is always right -- such is the judgment of God. For God has departed, but he has left his judgment behind, the way the Cheshire Cat left his grin.
-Jean Baudrillard
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Paradise, Utopia
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Santa Barbara is a paradise; Disneyland is a paradise; the U.S. is a paradise. Paradise is just paradise. Mournful, monotonous, and superficial though it may be, it is paradise. There is no other.
-Jean Baudrillard
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Play/Games
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If there is a species which is more maltreated than children, then it must be their toys, which they handle in an incredibly off-hand manner. Toys are thus the end point in that long chain in which all the conditions of despotic high-handedness are in play which enchain beings one to another, from one species to another --cruel divinities to their sacrificial victims, from masters to slaves, from adults to children, and from children to their objects.
-Jean Baudrillard
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One of life's primal situations; the game of hide and seek. Oh, the delicious thrill of hiding while the others come looking for you, the delicious terror of being discovered, but what panic when, after a long search, the others abandon you! You mustn't hide too well. You mustn't be too good at the game. The player must never be bigger than the game itself.
-Jean Baudrillard
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Politics
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The era of the political was one of anomie: crisis, violence, madness and revolution. The era of the trans-political is that of anomaly: an aberration of no consequence, contemporaneous with the event of no consequence.
-Jean Baudrillard
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Politicians -- power itself -- are abject because they merely embody the profound contempt people have for their own lives. One should be grateful to the politicians for accepting the abstractness of power, and ridding others of its burden. This inevitably kills them but they get their revenge by passing onto others the corpse of power.
-Jean Baudrillard
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It only takes a politician believing in what he says for the others to stop believing him.
-Jean Baudrillard
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The abjection of our political situation is the only true challenge today. Only facing up to this situation in all its desperation can help us get out of it.
-Jean Baudrillard
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Pornography
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At male strip shows, it is still the women that we watch, the audience of women and their eager faces. They are more obscene than if they were dancing naked themselves.
-Jean Baudrillard
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Pornography is the quadraphonics of sex. It adds a third and fourth track to the sexual act. It is the hallucination of detail that rules. Science has already habituated us to this microscopics, this excess of the real in its microscopic detail, this voyeurism of exactitude.
-Jean Baudrillard
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Power
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Contact with men who wield power and authority still leaves an intangible sense of repulsion. It's very like being in close proximity to fecal matter, the fecal embodiment of something unmentionable, and you wonder what it is made of and when it acquired its historically sacred character.
-Jean Baudrillard
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Prophecy
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Perhaps our eyes are merely a blank film which is taken from us after our deaths to be developed elsewhere and screened as our life story in some infernal cinema or dispatched as microfilm into the sidereal void.
-Jean Baudrillard
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Reality
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The very definition of the real has become: that of which it is possible to give an equivalent reproduction. . . The real is not only what can be reproduced, but that which is always already reproduced: that is the hyperreal
-Jean Baudrillard
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Scholars, Scholarship
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In the same way that we need statesmen to spare us the abjection of exercising power, we need scholars to spare us the abjection of learning.
-Jean Baudrillard
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Simplicity
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The price we pay for the complexity of life is too high. When you think of all the effort you have to put in --telephonic, technological and relational --to alter even the slightest bit of behavior in this strange world we call social life, you are left pining for the straightforwardness of primitive peoples and their physical work.
-Jean Baudrillard
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Smile
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Smile and others will smile back. Smile to show how transparent, how candid you are. Smile if you have nothing to say. Most of all, do not hide the fact you have nothing to say nor your total indifference to others. Let this emptiness, this profound indifference shine out spontaneously in your smile.
-Jean Baudrillard
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Statistics
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Like dreams, statistics are a form of wish fulfillment.
-Jean Baudrillard
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Television
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There is nothing more mysterious than a TV set left on in an empty room. It is even stranger than a man talking to himself or a woman standing dreaming at her stove. It is as if another planet is communicating with you.
-Jean Baudrillard
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Television knows no night. It is perpetual day. TV embodies our fear of the dark, of night, of the other side of things.
-Jean Baudrillard
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